Tavis is a keyword matching, globe trotting, adrenaline craving SEM specialist. Being born in small town Alberta only served his appetite for the unknown and he has since visited many exotic destinations. Tavis lives for "the rush" and constantly seeks new ways to push his limits. When he's not jumping out of airplanes or Tarzan swinging through the jungle, he loves to get inside the heads of Google searchers, allowing for top PPC placements.