Heather is passionate about helping companies deliver marketing that is hyper-relevant to the customer and drives profit for the business. As an experienced strategist with 20 years developing integrated marketing strategies across a range of industries, she advocates a data-driven approach to marketing.

Other posts by:

Facebook: Are your posts even being seen by your fans?

If you have a business page on Facebook, it’s not safe to assume that your fans see your posts.  If you’ve got deep pockets, you can pay Facebook to “promote your post”, but why not spend a few minutes understanding how to make your content more engaging and likely to appear in your fans’ newsfeed.

Check out the handy infographic below.