Recent Posts by Cameron Prockiw

Why “Average Time On Site” Is a Bad Metric

Average Time On Site is a flawed metric as analytic packages really aren’t able to track the time spent on… read more

Written on May 8, 2012 at 10:18 am
Categories: Pay Per Click Advertising, Search Engine Optimization

What You Need To Know: The Social Media Landscape

Most companies only consider the largest social networks (Facebook and Twitter) when planning their social media strategies. Occasionally, they may… read more

Written on March 26, 2012 at 7:00 am
Categories: Online Marketing Strategy, Social Media

The Amazing Growth of Online Advertising

The amazing growth of online advertising continues with online ad spending in the US expected to surpass print advertising spend… read more

Written on February 9, 2012 at 11:29 am
Categories: Online Marketing Strategy, Pay Per Click Advertising

Developing Brand Champions – The Holy Grail of Marketing

Getting people to follow your brand on social networks such as Facebook and Twitter is extremely important as many studies… read more

Written on January 9, 2012 at 8:00 am
Categories: Online Marketing Strategy, Social Media

Google+ Winning Out On Mobile

There’s been a lot of speculation whether Google+ is going to be able to compete with Facebook, or will just… read more

Written on November 14, 2011 at 10:48 am
Categories: Online Marketing Strategy, Social Media